Human Locator is an interactive visual system developed by Freeset and designed expressly for advertising. Drawing on cutting edge computer visualization techniques to track full body movement in real time, it allows consumers to actively participate in and interact with advertising. At the same time the system provides advertisers with measurable viewer data. Freeset's Human Locator system cuts through day-to-day visual clutter and attracts and holds the consumer's attention with interaction. Human Locator brings the interactivity of the Internet to real-world environments.
http://www.freeset.com/locator/
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